| It takes knowledge and experience such as this to turn the ordinary into the extraordinary. Take a peek at how they tackle interior design with a ten-step guide guaranteeing a smooth design experience……
1. Project Experience: Always aim to deliver not just a design project but a complete and pleasurable experience for every client. It is not just about the delivery of a project but also about how the whole process and interaction with the clients will develop throughout the length of the project. This is what convinces a client to want to work with you again in the future.
2. Know your Clients: To deliver the perfect project experience one needs to know what type of clients one is dealing with. The development of the project and its delivery always needs to be tailored around the client’s lifestyle. Due to time constraints, some clients prefer to have a full turnkey service that is completely specified by the architects and/or interior designers; on the other hand, others prefer to get involved with all decisions, thus maximising the end user experience.
3. Define a Clear Design Path: Rather than choosing a particular “style”, which can be a constricting decision, lead clients through the thought process behind every project by explaining how and why they arrived at certain designs. This can be a revealing experience for the interior designer as well as the client, as through this process the designer gets to know more about the client and can incorporate more personal touches to the final interior or architectural design.
4. Materials, Materials, Materials: A thoughtful selection of materials is key for the success of a project. Work closely with a highly selected list of suppliers and craftsman who work hand in hand with the company to deliver unique solutions for all projects. Your team should always be looking for the best – be it British or foreign. There are no limits when it comes to finding the right supplier and the company will even fly to other continents if this is what it takes.
5. Presentation: One of the biggest challenges any designer faces is to convey their ideas in a comprehensive package that the client can relate to. It is a must that the presentation format is clear, friendly and coherent. For clients who find it hard to visualize 2D concepts, go to the extent of designing ultra-reality CGI drawings which replicates the room and finishes in 3D.
6. Keep Yourself Well Informed: Current trends and even day to day events can impact on interior design schemes. Trade fairs, conferences, workshops and summits are great events to get updates on the latest trends. In such a competitive market, it is crucial to keep one’s finger on the pulse at all times. Day to day events, especially financial ones, can also play a crucial part on design so keep well informed to be ahead of the game.
7. Communication on All Levels: Keep clients well informed on the progress of the project so that they also understand the process. Building work can be quite daunting to a lot of people and not to know what is going on can make matters much more difficult. The flow of information between clients, designers and contractors must always be aligned.
8. Know your Team on Site: It does not matter if drawings, client rapport and presentations were flawless if one cannot deliver what has been proposed. A strong and reliable team on site will ensure that what has been envisaged will actually be constructed. It is very important that the contractor on site understands the proposal clearly and has the know how to materialize it.
9. Dealing with Challenges: No interior design project is alike. Always search for new and exciting ideas and always push boundaries, and sometimes unforeseen challenges arise. A varied team background always plays a big part in finding solutions to problems, as the team sees each problem from a different perspective and therefore finds creative solutions.
10. Delivery: Interior design projects are often attached to dreams; the dream of a beautiful space. Strive to deliver the dream and a little extra, and for this, one needs impeccable delivery. As most projects are turnkey services, delight the client in every possible way from the door handle to the soft and luxurious bed linen. All details are an opportunity to enchant.
As a designer, following these basic ten steps will enhance the way you work and maximise client satisfaction.
For more information visit: www.casaforma.co.uk |
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